Lamborghini Jarama (1970)Karrmann, CC BY-SA 3.0, via Wikimedia Commons

Lamborghini Jarama GTS

1970 — Italy

Muscle Era (1960-1974)Grand TourerItalianV12 EngineMid EngineLimited ProductionNaturally Aspirated LegendsItalian Exotics
Engine3,929 cc V12 DOHC
Power365 hp
Torque288 lb-ft
Transmission5-speed manual (ZF)
DrivetrainRWD
Body StyleCoupe
Weight3,395 lbs
0–60 mph6.4 sec
Top Speed162 mph
Production328 units
Original MSRP$22,500
BrakesVentilated Disc / Ventilated Disc
SuspensionIndependent, double wishbones, coil springs / Independent, double wishbones, coil springs

Lamborghini Jarama GTS

The Lamborghini Jarama, named after a famous Spanish bull-breeding region, was introduced in 1970 as a replacement for the Islero. Designed by Marcello Gandini at Bertone, the same partnership responsible for the Miura and Countach, the Jarama was a more angular and aggressive-looking grand tourer than its predecessor, reflecting the changing design aesthetics of the early 1970s.

The Jarama used a shortened version of the Espada's platform, trimming the wheelbase to 2380mm to create a more compact and sporting 2+2. This shorter wheelbase, combined with the wide track and low stance, gave the Jarama a muscular, planted appearance that suggested considerable performance. The Gandini design featured sharp edges, a deeply recessed front end, and the dramatic angularity that would define automotive design in the 1970s.

The proven 3929cc V12 engine, fed by six Weber carburetors, initially produced 350 horsepower. The improved GTS version, introduced in 1972, raised output to 365 horsepower through revised camshafts and improved breathing. The GTS also received power steering, improved ventilation, and subtle visual changes including a revised hood with additional air intake.

Despite sharing the Espada's platform origins, the Jarama was a notably different car to drive. The shorter wheelbase made it more agile, while the lower roof line and more sporting seating position created a more intimate driving experience. The all-independent suspension provided composed handling, though the car's 1,540-kilogram weight made it feel heavier than the Islero it replaced.

Production totaled 328 units over a six-year run, split between 176 standard cars and 152 GTS models. The Jarama arrived during Lamborghini's most turbulent period, as financial difficulties led to ownership changes and uncertainty about the company's future. Despite these challenges, the Jarama remained in production until 1976, outlasting several other models from the era.

The Jarama has historically been one of the most overlooked and undervalued Lamborghinis, overshadowed by the exotic Miura and Countach. However, recent years have seen growing appreciation for its unique character, with the GTS version particularly sought after for its combination of improved performance and relative rarity.

$200,000 – $450,000

GTS models are more desirable and slightly rarer. Verify chassis and engine numbers. Check for rust, particularly in sills and floor pans. The V12 engine is robust but Weber carburetor tuning is specialist work. Power steering on GTS models should be checked for leaks. ZF gearbox is generally reliable. Air conditioning, if fitted, may need refurbishment. Interior trim quality varies; check leather and switchgear condition.

Total production of 328 units: 176 standard Jarama and 152 GTS models. The GTS (1972) added power steering, 365hp, improved ventilation, and subtle exterior changes. Designed by Marcello Gandini at Bertone on a shortened Espada platform. Production continued through Lamborghini's financial crisis and ownership changes. Named after the Jarama bull-breeding region in Spain.