Datsun Bluebird SSS 510
The Datsun Bluebird SSS 510 became a giant-killer through racing success and enthusiast adoration. Introduced in 1967, the compact sedan featured clean, simple lines and a sophisticated independent rear suspension - unusual for the class. The 1.6-liter SOHC four produced 96 hp, modest on paper but the 510's light weight and excellent handling made it formidable. SSS models received upgraded suspension, five-speed transmission (later), and sportier trim. The 510's greatest fame came from racing, where it dominated the under-2.5-liter class in Trans-Am racing, regularly beating Alfa Romeo and BMW. BRE (Brock Racing Enterprises) prepared factory-backed race cars that achieved legendary status. On the street, the 510 offered BMW-like dynamics at a fraction of the price. Its combination of reliability, handling prowess, and affordability made it hugely popular with enthusiasts. Two-door sedans and coupes are most collectible. The 510 established Datsun's performance credibility in the USA.
Two-door models are most desirable and valuable. SSS specification is preferred. Racing provenance adds value if documented but may indicate hard use. Check extensively for rust everywhere - most have significant corrosion. Original cars are extremely rare; most have been modified. Clean examples command strong prices. Verify matching numbers where possible. Strong enthusiast community provides parts and expertise. Values are rising steadily as racing heritage is recognized. Budget for rust repair on any example. Join 510 clubs for parts sources.