Chevrolet C10 (1967)MercurySable99, CC BY-SA 4.0, via Wikimedia Commons

Chevrolet C10 CST/10 Fleetside

1967 — USA

Muscle Era (1960-1974)Truck / SUVAmericanV8 EnginePickup Trucks & UtesSwinging Sixties
Engine5,735 cc V8 OHV 16V
Power255 hp
Torque330 lb-ft
Transmission3-speed automatic (TH350) / 4-speed manual
DrivetrainRWD
Body StylePickup Truck
0–60 mph9.5 sec
Top Speed109 mph
BrakesDrum / Drum
SuspensionIndependent, torsion bars, upper and lower A-arms / Live axle, multi-leaf springs

Chevrolet C10 CST/10 Fleetside

The 1967 Chevrolet C10 CST/10 Fleetside represents what many collectors consider the definitive expression of the classic American pickup truck. The Fleetside bed, with its smooth, slab-sided panels that extended to the full width of the cab, gave the truck clean, integrated proportions that looked thoroughly modern upon its 1967 introduction and have aged gracefully over the subsequent decades. Combined with the CST (Custom Sport Truck) premium trim package, this was the most refined and visually appealing pickup truck Chevrolet had ever offered.

The 1967 C10 was the first year of the Action Line series, a complete ground-up redesign that addressed virtually every criticism leveled at previous Chevrolet trucks. The cab was wider and more comfortable, the doors opened wider for easier entry and exit, the windshield was larger for improved visibility, and the overall design struck a balance between rugged capability and refined appearance that resonated with buyers.

The 255-horsepower 350 cubic-inch V8 (the listing indicates the 5735cc/350 cubic-inch engine, which was actually introduced in 1969, replacing the 327) provided excellent performance. This engine, which would go on to become one of the most prolific V8s in history, offered a perfect balance of power, smoothness, and reliability for truck duty. Combined with the Turbo Hydra-Matic 350 three-speed automatic, it created a powertrain that was as effortless as any passenger car.

The CST package elevated the C10 Fleetside above utilitarian truck status. Full-depth foam seat cushions, bright door handle escutcheons, color-keyed floor covering, chrome grille insert, chrome bumpers, and additional body side moldings created a truck that was presentable enough for Saturday night cruising while remaining capable for Monday morning work duties. This duality of purpose would become the defining characteristic of the American pickup truck.

The Fleetside bed offered significantly more usable cargo space than the Stepside alternative. The bed floor was flat from side to side, the tall side panels protected cargo from the elements, and the tailgate sealed more effectively. For truck buyers who valued practicality above all else, the Fleetside was the obvious choice, and it outsold the Stepside by a wide margin.

Today, the 1967-1972 C10 Fleetside in short bed configuration with CST trim is the most valuable and sought-after variant of the Action Line trucks. The combination of clean proportions, premium appointments, and the short bed's sportier stance has created a truck that appeals to collectors, customizers, and everyday enthusiasts alike. A well-restored CST Short Fleetside in an attractive color is one of the most visually striking vintage vehicles at any car show.

$28,000 – $80,000

Check cab corners, rocker panels, floor pans, and inner fenders for rust. Verify CST trim is genuine and not added later -- check the build sheet or data plate. V8-equipped short bed trucks are the most valuable. The bed floor and inner wheel wells should be inspected. Frame rust is common in areas with road salt. Power steering and power brake equipped trucks are more desirable.

Built at multiple GM truck assembly plants. The C10 Fleetside was the most popular configuration in the 1967 truck lineup, outselling the Stepside variant significantly.