Peugeot 504

vs

BMW 3.0 CS

France vs Germany — 1968 vs 1971

Peugeot 504 (1968)
BMW 3.0 CS (1971)
Specifications
504 Coupé V63.0 CS E9
Horsepower144 hp180 hp
Torque159 lb-ft188 lb-ft
Engine Size2,664 cc2,985 cc
0-60 mph10.5 sec8.5 sec
Top Speed121 mph131 mph
¼ Mile17.5 sec16.1 sec
Weight3,075 lbs
Wheelbase2,580 mm2,625 mm
Length4,490 mm4,660 mm
Units Produced11,063
Original MSRP$9,695
Value (Excellent)$55,000$120,000
Collectibility5/108/10
Rarity7/106/10
The Verdict

The 1971 BMW 3.0 CS E9 emerges ahead in most objective measures, offering more power, quicker acceleration, higher top speed. The 1968 Peugeot 504 Coupé V6 counters with better value, but the numbers favor its rival. Still, both are remarkable machines, and the final choice often comes down to which driving experience speaks to you.

Overview

Putting the 1968 Peugeot 504 Coupé V6 against the 1971 BMW 3.0 CS E9 is a comparison that enthusiasts have debated for decades. Each car reflects distinct design philosophies shaped by different automotive cultures — France versus Germany. The 1971 BMW 3.0 CS E9 holds a clear advantage in raw power with 180 hp compared to 144 hp, a 36-horsepower difference that shapes the driving experience. Under the hood, the contrast is notable: the Peugeot 504 uses a V6 OHV 12V displacing 2,664 cc, while the BMW 3.0 CS relies on a Inline-6 SOHC 12V with 2,985 cc. In the sprint to 60 mph, the 1971 BMW 3.0 CS E9 edges ahead at 8.5 seconds versus 10.5 seconds. From a collectibility standpoint, the 1971 BMW 3.0 CS E9 rates higher among enthusiasts and auction houses.