Mazda R100

vs

Lamborghini Urraco P250

Japan vs Italy — 1968 vs 1974

Mazda R100 (1968)
Lamborghini Urraco P250 (1974)
Specifications
R100 Familia Rotary CoupeUrraco P250
Horsepower100 hp220 hp
Torque96 lb-ft166 lb-ft
Engine Size982 cc2,463 cc
0-60 mph10.2 sec7.6 sec
Top Speed115 mph143 mph
¼ Mile17.5 sec15.8 sec
Weight1,786 lbs2,601 lbs
Wheelbase2,270 mm2,450 mm
Length3,855 mm4,250 mm
Units Produced520
Original MSRP$2,595$16,500
Value (Excellent)$55,000$160,000
Collectibility7/107/10
Rarity8/107/10
The Verdict

It's a closely fought contest. The 1968 Mazda R100 Familia Rotary Coupe brings lighter weight, better value to the table, and the 1974 Lamborghini Urraco P250 answers with more power, quicker acceleration, higher top speed. Both are excellent machines that reward their owners in different ways — there's no wrong answer here.

Overview

The rivalry between Japan and Italy automotive industries has produced legendary matchups, and the 1968 Mazda R100 Familia Rotary Coupe versus 1974 Lamborghini Urraco P250 is among the most fascinating. These two cars represent the best of their national engineering schools. The 1974 Lamborghini Urraco P250 holds a clear advantage in raw power with 220 hp compared to 100 hp, a 120-horsepower difference that shapes the driving experience. Under the hood, the contrast is notable: the Mazda R100 uses a Wankel Rotary (10A) displacing 982 cc, while the Lamborghini Urraco P250 relies on a V8 DOHC with 2,463 cc. In the sprint to 60 mph, the 1974 Lamborghini Urraco P250 edges ahead at 7.6 seconds versus 10.2 seconds. The Mazda R100 carries a weight advantage, tipping the scales 815 lbs lighter. On the collector market, the 1974 Lamborghini Urraco P250 commands a significant premium over the 1968 Mazda R100 Familia Rotary Coupe, reflecting differences in prestige and rarity.