Toyota 2000GT

vs

Buick Riviera

Japan vs USA — 1966 vs 1963

Toyota 2000GT (1966)
Buick Riviera (1963)
Specifications
2000GTRiviera 1st Generation
Horsepower150 hp325 hp
Torque133 lb-ft425 lb-ft
Engine Size1,988 cc6,571 cc
0-60 mph8.4 sec8.0 sec
Top Speed137 mph120 mph
¼ Mile15.9 sec15.5 sec
Wheelbase2,330 mm3,023 mm
Length4,175 mm5,334 mm
Units Produced35140,000
Value (Excellent)$1,500,000$65,000
Collectibility5/105/10
Rarity10/105/10
The Verdict

Two outstanding machines, each with compelling strengths. The 1966 Toyota 2000GT excels in higher top speed, greater rarity, while the 1963 Buick Riviera 1st Generation stands out for more power, quicker acceleration, better value. The best advice? Drive both if you can, then follow your instincts.

Overview

Putting the 1966 Toyota 2000GT against the 1963 Buick Riviera 1st Generation is a comparison that enthusiasts have debated for decades. Each car reflects distinct design philosophies shaped by different automotive cultures — Japan versus USA. The 1963 Buick Riviera 1st Generation holds a clear advantage in raw power with 325 hp compared to 150 hp, a 175-horsepower difference that shapes the driving experience. Under the hood, the contrast is notable: the Toyota 2000GT uses a Inline-6 DOHC 12V displacing 1,988 cc, while the Buick Riviera relies on a V8 OHV with 6,571 cc. In the sprint to 60 mph, the 1963 Buick Riviera 1st Generation edges ahead at 8.0 seconds versus 8.4 seconds. Rarity plays a significant role here — with only 351 units built, the 1966 Toyota 2000GT is considerably scarcer than the Buick Riviera's 40,000 examples. On the collector market, the 1966 Toyota 2000GT commands a significant premium over the 1963 Buick Riviera 1st Generation, reflecting differences in prestige and rarity.