Oldsmobile Toronado

vs

Buick Riviera

USA vs USA — 1966 vs 1971

Oldsmobile Toronado (1966)
Buick Riviera (1971)
Specifications
ToronadoRiviera GS (Boattail)
Horsepower385 hp330 hp
Torque470 lb-ft450 lb-ft
Engine Size7,456 cc7,456 cc
0-60 mph7.5 sec7.5 sec
Top Speed135 mph120 mph
¼ Mile15.5 sec15.5 sec
Wheelbase3,048 mm3,048 mm
Length5,410 mm5,523 mm
Units Produced40,963
Value (Excellent)$65,000$55,000
Collectibility5/105/10
Rarity4/105/10
The Verdict

Two outstanding machines, each with compelling strengths. The 1966 Oldsmobile Toronado excels in more power, higher top speed, while the 1971 Buick Riviera GS (Boattail) stands out for quicker acceleration. The best advice? Drive both if you can, then follow your instincts.

Overview

Among Personal Luxury Car enthusiasts, the matchup between the 1966 Oldsmobile Toronado and 1971 Buick Riviera GS (Boattail) is one for the ages. These Muscle era machines competed directly for buyers' attention and continue to vie for collectors' affections today. The 1966 Oldsmobile Toronado holds a clear advantage in raw power with 385 hp compared to 330 hp, a 55-horsepower difference that shapes the driving experience. In the sprint to 60 mph, the 1971 Buick Riviera GS (Boattail) edges ahead at 7.5 seconds versus 7.5 seconds. Both trade at comparable values on the collector market, making the choice between them largely one of personal preference.